Who Wants All This Content? And How Much Will They Pay For It?

Wed. October 17| 2:45 PM - 3:30 PM | Location: Advanced TV Solutions Theater

Tradition television protocols dictate that people will find good shows; it's the story (and all like such as that). When you have the budgets to earn one win for every ten (or more) efforts, that protocol works. The big four television networks (ABC, CBS, Fox and NBC) still subscriber to a variation of that practice, and even Netflix's massive content creation model makes that same assumption: good shows will find their audience.

Tim Hanlon, Founder and CEO of The Vertere Group, will help us understand how we can thrive in the television industry, even if we don't have eight (or even nine) digit content creation budgets

Program: Core Advanced TV Solutions

Registration Package: Core Package


Moderator

Hanlon, Tim
Tim Hanlon
Founder & CEO
The Vertere Group

Panelists

Horowitz, Howard
Howard Horowitz
President
Horowitz Research
Shimmel, Howard
Howard Shimmel
President
Janus Strategy & Insights
Ruth, Debby
Debby Ruth
SVP, Global Media & Entertainment
Frank N. Magid Associates, Inc.