SVP, Corporate Strategy | A+E Networks
Ross Habif helped found, and now leads A+E's Corporate Development & Strategy team. For the past few years, this team has created company strategy in the face of industry change as well as led A+E's investment efforts. Ross joined A+E Networks as an MBA intern in the summer of 2009. In the intervening years he worked to establish A+E's multiplatform analytics team and negotiated agreements with MVPDs as part of A+E's Distribution team. Previously, Ross worked at Comcast in their Spotlight Boston advertising sales division. He graduated with both an MBA and a JD from UCLA and his bachelor's degree from Northwestern University.
- Track A: Using OTT Consumer Data to Determine What, How and Why Viewers Want to Watch | Thu. October 18 - 11:30 AM - 12:30 PM